Driven by Experience. Defined by Results.

Dillon Agency is a hands-on business strategy and growth consulting firm that partners with startups and growing brands. With real-world operator experience, we offer expert guidance and execution in scaling, capital raising, product commercialization, and strategic marketing. Specializing in CPG, youth lifestyle, cannabis, and consumer electronics, we help founders accelerate growth by removing operational bottlenecks and delivering practical solutions that drive results.

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Our Story

After years of leading and scaling companies like FRENDS and OPEN Brewing, I realized that many founders struggle with more than just strategy—they need a partner who’s been in the trenches. Dillon Agency was born out of a desire to provide real-world, operator-led support to startups that are ready to grow but lack the bandwidth to do it all. By combining my experience in business strategy, product commercialization, and brand development, I help founders navigate the challenges of growth while delivering hands-on execution to remove the operational burdens they face.

Mission
Statement

Core Values

Our mission is to support startups and growing brands with hands-on, actionable guidance that drives real results. We believe in authenticity, collaboration, and strategic execution to help businesses thrive and accelerate their growth.

Authenticity: We build brands rooted in genuine stories and core values.
Partnership: We work side-by-side with founders, becoming an extension of their team.
Execution: We don’t just strategize—we execute, ensuring plans become tangible results.
Innovation: We push boundaries and encourage creative solutions that differentiate our clients in competitive markets.
Growth: We’re focused on helping our clients scale and sustain long-term success.

Our Approach

We take a unique approach at Dillon Agency—because we’ve been where you are. Our hands-on and deeply involved process integrates with your team to provide advice and actual execution.

We develop tailored strategies designed for growth and handle the operational tasks to ensure those strategies come to life. From creating business plans and managing capital raises to designing brand identities, we remove the obstacles that prevent your startup from scaling quickly.

Monet Goode

FOUNDER
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
Emmett Marsh

DESIGN DIRECTOR
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
Eleanor Parks

SUSTAINABILITY DIRECTOR
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

Proven Results

OPEN BREWING

What should we know about the services you provide? Better descriptions result in more sales.

See Case Study
FRENDS Headphones

What should we know about the services you provide? Better descriptions result in more sales.

See Case Study
Good Mood Cannabis

What should we know about the services you provide? Better descriptions result in more sales.

See Case Study